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June 20, 2024

MGM and Playtech Launch Live Casino Streaming from Las Vegas

In a groundbreaking move, MGM Resorts International, in partnership with London-based tech giant Playtech, has announced the launch of a new live casino streaming service. Dubbed MGM Live, this service will broadcast real-time gaming action from the iconic casino floors of Bellagio and MGM Grand, situated on the bustling Las Vegas Strip. However, in a twist that speaks volumes about the evolving landscape of gambling and entertainment, this content will be accessible exclusively to audiences outside the United States.

MGM and Playtech Launch Live Casino Streaming from Las Vegas

Key Takeaways:

  • MGM Resorts International and Playtech unveil MGM Live, a live casino streaming service from Las Vegas.
  • The service will feature games like roulette and baccarat, with plans to expand to branded entertainment.
  • MGM Live aims to cement MGM's position as a leading global gaming entertainment company.
  • The service will be available in regulated online gaming markets outside the U.S., including Italy's Snaitech.

The collaboration between MGM Resorts and Playtech represents a significant leap forward in the integration of live and online gaming experiences. MGM Live will kick off by offering single and double-zero roulette, along with baccarat, with the promise of including a broader array of entertainment options in the future. This includes the potential for television show-themed games and even celebrity-hosted events, adding a new dimension to the online gambling scene.

Bill Hornbuckle, CEO and President of MGM Resorts, emphasized that MGM Live aligns with the company's strategic vision to dominate the global gaming entertainment landscape. This initiative not only showcases MGM's innovative approach to gaming but also highlights the potential for cross-market growth and engagement.

For audiences in regulated markets, MGM Live will provide an opportunity to engage with the casino experience in real-time, offering a slice of the Las Vegas excitement to international viewers. This move could redefine the way global audiences interact with casino brands, blending the thrill of live gambling with the accessibility of online platforms.

The service's launch comes at a time when the legal landscape for online gaming is increasingly favorable, with numerous countries and regions adopting regulatory frameworks that accommodate iGaming. MGM and Playtech's venture taps into this growing market, positioning itself as a frontrunner in delivering live casino content to a global audience.

Moreover, MGM's venture into live streaming signals a broader trend within the industry towards embracing digital innovation to capture new audiences. As competitors like Evolution Gaming continue to expand their offerings, MGM's partnership with Playtech illustrates the company's commitment to staying at the forefront of entertainment technology.

In conclusion, MGM Live is set to offer an unprecedented viewing and gambling experience, combining the allure of Las Vegas with the convenience of online access. As this service rolls out, it will be fascinating to see how it shapes the future of casino entertainment, both online and on the casino floor.

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